Trade Enquiries

The London Pass®, founded 25 years ago, was the city’s first-ever sightseeing pass. Its established connections and relationships have seen the brand go from strength-to-strength. Fast forward to today and The London Pass®, has maintained its position as the market leading digital sightseeing pass in London.

Do you want to sell the London Pass? Have you got any trade enquiries? Find out more below.

Partner Up

Trade Partnership

If you have the ability to sell in excess of £10,000 of London Passes per year, get in touch to see if you qualify for a trade partnership. As a trade partner, you'll access preferential rates while earning very competitive commission.

Local Sales Partnership

If you would like to look at selling the London Pass in London, get in touch to see if you qualify for a local sales partnership. Local sales partners access preferential rates and very competitive commission rates.

Contact our sales team on [email protected] for more information about partnership opportunities.

Affiliate Partnership

There has never been a better time to collaborate with us.

Joining our affiliate program allows you to earn commission by promoting The London Pass®. Affiliates can earn up to 12% commission on valid sales.

Interested in becoming an affiliate? Please contact our team on [email protected] for more information or simply apply here.

Join now and start taking advantage of

  • A full range of category-specific affiliate banners
  • Competitive commission rates (up to 12%)
  • International, multilingual programmes regardless of the language of your site
  • Sales, deals and incentive campaigns
  • Detailed reporting
  • Support of a dedicated and pro-active account team
  • Exclusive vanity codes
  • 30-day cookies
  • Cookie Length: 30 day

Sign up to the affiliate programme here.

PPC Policy:
PPC marketing is only allowed on generic search terms for affiliates using a unique display URL; Affiliates cannot directly link to or any of owners other URL’s. Brand search terms e.g. “London Pass” and variations of brand terms e.g. “London Pass offer code” or “buy the London Pass” are not to be bid on in any circumstances.